CISCO SYSTEMS

Why Martin Chose Cisco

Technology affects every aspect of the way people live, learn, play, and work. However, today's building environments are largely obsolete, and have not evolved to support these changing lifestyles. In addition, key trends are driving the need for building transformation-trends such as globalization of the workforce, the drive for environmental and social responsibility, and a growing, worldwide population. As user requirements evolve, buildings must adapt and change. Martin Aviation Group recognizes that Cisco have taken the steps to transform not only the physical spaces of our buildings but our community as well through technological innovation that delivers value-added services. Cisco calls this "Connected Real Estate".

Mr. Troy Martin said, "By building a highly available, secure and scalable IP network with Cisco, we will mitigate the risks of disruption while being able to quickly deploy new services and deliver operational efficiencies and business results for our owners/leaseholders. It's an intelligent network that will adapt to our clients ever-changing business and technology needs."

The Information Utility

Cisco's intelligent IP network is built into the fabric of every building, and acting as the platform supporting all other real estate requirements; from business processes to revenue generating occupant services and building and business utilities. The Cisco network becomes the "Information Utility" - as fundamental as plumbing, piping and wiring. This platform offers:

Workforce Effectiveness Tools

• High-speed Internet: to offer building and campus wide access
• IP telephony: for integrated communications
• VPN services: to support remote employees and secure operations
• Wireless services: for added mobility
• Visitor management: with remote receptionist capabilities
• Audio and video conferencing: enhanced with Cisco TelePresence
• Interactive media: for more effective interactions
• Digital signage: to promote new services and generate advertising
  
  

Building Performance Integration Capabilities

• Lighting automation: to reduce costs through energy savings
• Elevators: for centralized monitoring and control
• HVAC controls: for occupant comfort and personalization
• Parking
• Facilities management
  
  

Physical Security

• Fire control: to identify hazardous situations
• Video surveillance: for integrated security
• Security: to block unauthorized usage and users
• Building access: to keep of track access violations
• Energy management: for conservation and environmental sustainability
  
  

In addition, Cisco offers endless other possibilities to deliver customized services that transform the experience of all the users of the property, portfolio, community, or city.

The Benefits of Cisco's IP Utility

By converging disparate systems over a single building information network, the Cisco solution offers stakeholders proven benefits that will help transform their organization, improve business processes, and enhance real estate value.

Cisco's solution creates value and offers tangible benefits to each unique stakeholder in the business and real estate supply chain. Cisco unites IT and real estate by incorporating technology into each step of the real estate lifecycle, including design, construction, realization, use, and operations. The net results are innovative services that improve the user experience and productivity of built environments, create revenue-generating business models, and positively impact building management and operations by effectively applying technology innovation. With Cisco, buildings and physical spaces can meet the changing needs of owners, operators, and occupants.

Cisco's solution creates value in three distinct areas that address all the needs and concerns of stakeholders at The Campus.

Enhance the Experience

• Improve the user and guest experience
• Attract top-quality employees
• Generate exciting environments that inspire, provide comfort, improve productivity, and entertain
• Increase differentiation with services
  
  

Improve Performance with Optimized Resources

• Optimize space utilization
  
• Reduce energy consumption and the use of natural resources
• Improve workforce productivity
• Optimize use of physical assets
• Improve performance of built environments
  
  

Develop Purpose by Creating Opportunities

• Generate new revenue through new services
• Eliminate reliance on "square footage real estate" and standard services
• Enable new business models to grow market opportunity
• Make A-locations out of C-locations
• Change "location, location, location" paradigm to "location, bandwidth, opportunity"
• Invest in technology as a strategic core utility to impact all aspects - from operations to occupancy
  
  

Why Cisco?

As the worldwide leader in business networking, Cisco provides:

• A comprehensive networking solution for all building needs
• Industry-leading partners and resellers to deploy and manage a turnkey offering
• A secure, adaptable, standards-based architecture that easily accommodates today’s needs and future services while protecting network investments
• A long-term commitment to the real estate industry
• Proven best practices for deploying real estate industry network solutions, developed through close working relationships with real estate customers and industry groups